Platform Creative Agency | V&A Waterfront
Platform is the principal creative agency specialising in commercial curation in Africa. We design and create exhibitions, museum experiences, hospitality spaces, shops and showrooms, marketing campaigns and product ranges to elevate brands within their market place.
Platform, curators, interiors, exhibitions, 100% Design, Business of Design, Zeitz MOCAA, design, shops, showrooms, installation, museum, experience, curation, Africa, South Africa, Cape Town
27770
portfolio_page-template-default,single,single-portfolio_page,postid-27770,ajax_fade,page_not_loaded,,select-child-theme-ver-1.0.0,select-theme-ver-4.1,vertical_menu_enabled,popup-menu-fade,wpb-js-composer js-comp-ver-5.4.4,vc_responsive

V&A Waterfront

V&A Waterfront

Platform was commissioned by the V&A Waterfront to design and curate a fresh festive-season experience that would be relevant to a contemporary South Africa. Aligning with the Waterfront’s ambit to be a sustainable, environmentally conscious business that supports local designers and makes a positive economic impact on local enterprises, we called on South African makers and designers to create large-scale installations using recycled and up-cycled materials, bringing awareness to the vitality of the planet while celebrating African handcraft. 

The attention-grabbing campaign made a lasting impact: it highlighted the importance of producing a relevant, inclusive African narrative, and afforded new income opportunities for the communities of makers involved. 

www.waterfront.co.za

.
.

Images: Mark Williams Photography

Tags
Creative Direction, Curation, Design